Ashland, Oregon

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Photo credit: Travel Southern Oregon

Ashland is a place where culture, nature, and adventure travel come together. It is both a self-contained paradise and a launching point to some of the country’s greatest destinations. In and around Ashland the options are endless: Ski and surf in the same day, see a world-class performance at Oregon Shakespeare Festival, play a round at the best golf resort in North America, visit Southern Oregon University’s Schneider Museum of Art, raft iconic western rivers, hike the Pacific Crest Trail, sip sought-after wine varietals, and dine on local, fresh, gourmet food.


Recent accolades:

Top Ten International Travel Destinations – Wine Enthusiast, 2016

22 Best Small Town Family Weekend Destinations –, 2016

#1 Perfect Summer Getaway for Couples –, 2015

America’s Best Small Towns – Fodor’s Travel, 2014

Top Ten Great Public Spaces (Lithia Park) – American Planning Association, 2014

Top Ten Best Outdoor Town to Live – Outside Magazine, 2010, 2011



Food, Wine, and Spirits

  • Tour one of 150 wineries (and growing) with draw-dropping views and coveted varietals
  • Enjoy fresh produce at the busting farmer’s markets offered nearly year-round
  • Snatch locally caught, sustainable seafood fresh off the boat from the Oregon Coast
  • Slurp organic, artisanal, direct-trade coffee from one of several award-winning local coffee roasters
  • Get spirited with a growing number of spirits produced from local distilleries